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Showing posts from January, 2021

Three key fashion trends that defined Autumn/Winter 2020 for my online clothing brand

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The incoming mood at high end online clothing brands isn’t just about drama, head-turning style. It’s all about characterful dressing that whispers rather than shouts. In light of the pandemic, the czars ruling the style kingdom reminded us of the freedom that fashion can bring — taking full ownership of dress codes that were once the hallmark of the male gaze or swaddle ourselves entirely with face-protective layers and enormous voluminous proportions. How is winter shaping up in your style stakes? Luxury brand enthusiast were seen channelling underwear-as-outerwear at home, to face-covering silhouettes and indulging in the secrets of wintertime WFH dressing. In this article I wanted to highlight how I have incorporated some of the key breakout trends of this season in my online clothing brand collection. The Trend: Visible Outer stitches Where we have seen it: Monse, JW Anderson How I incorporated it in my online clothing brand; Dina Udupa I smiled when I read that outer stitch line...